Fans show their love for Mercedes

Mercedes is one of the world’s most revered automotive brands and has a highly successful F1 team. PUMA, as sponsors of F1 and former owners of Brandon, created the opportunity for Brandon to produce Mercedes fanwear collections under license.

A highly successful collaboration, our fanwear products were proudly worn by fans across the globe. And, of course, we saw surges in demand when Mercedes driver Lewis Hamilton stood on the winner’s podium race after race – with fans wanting to wear the same cap as their hero!

From product design to production and delivery, Brandon handled everything to ensure a well-managed and successful global merchandise portfolio.